Visual Identities: How to build yours!

A visual identity is made up of different graphic elements. Logo. Social media icon. Graphic device. Colour palette. Typography. Photography. Illustrations. Iconography. Put together with care, they can project your brand’s unique personality.

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10 tips for designing high-quality YouTube banners

When someone visits your YouTube profile, does your banner show them what value your channel offers? What's more, does your banner design reflect the quality of your videos?

If you're trying to get your YouTube channel off the ground, odds are you don't have the budget to hire a graphic designer to create a banner and channel art for you.

Odds are, you have to DIY your visuals yourself.

That's where a template and some hints on where to start can be a big help. This guide will offer you tips on how to design your own high-quality YouTube banner. Plus, some easy to use templates to get you started.

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Marketing Donut – branding strategy

Branding is one element of your marketing strategy and here are some key points that you need to consider.

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99designs, the world’s largest online graphic design marketplace. We connect more than one million talented freelance designers with creative people, genius entrepreneurs, savvy businesses… anyone who needs great work.

Areas designs can be created for include: logo creation, website design, flyers, corporate merchandising, packaging and much more.

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Our Advice

The personality of the business that you are running – it’s ‘brand image’, some might say. Is it up-market and discerning or is it more approachable than that? Are you aiming for the budget end of the market? This will affect everything from the type of logo you opt for to the stationary you buy to the website you build, even what you wear to work. It is not impossible but it is extremely unlikely that the brand image you create will be all-encompassing i.e. quality/budget/friendly/discerning. Your personality will help you decide this as much as anything.